Brand identity for handmade children’s clothing company Baa Lamb.

Did you know there are 7 types of logos? A Lettermark, Wordmark, Pictorial mark, Abstract mark, Mascot, Combination mark and an Emblem. The brand identity for Baa Lamb classifies as a Combination mark; the text is a Wordmark and the lamb is a Mascot.

The client requested a pictorial element in their logo which could be used on clothing tags and for marketing literature. We developed a character based on a child’s toy lamb to be developed as the brand ambassador for BaaLamb.

 

“I love it. Thank you so much – my logo is better than I could have dreamed of. I can’t wait to see the baby lamb on my clothing.”

 

– Katie Buckley