St Mary’s Mount brand identity is inspired by the Arts & Craft movement signage above the entrance doorway to the Bed & Breakfast. It is a wonderful example of the craftsmanship of the Arts & Craft movement with a history to match. The sign itself is inspired by the mature ivy that covers the bluestone slate building.

The original brief was for a ‘contemporary minimalist brand identity’.  However, when the client saw the concept based on their request they realised it was not for them. Thankfully I always design 3 very different concepts to choose from. For St Mary’s Mount one of them was this monogram lettering based on the old Arts & Craft sign.

It is important that you see all options to realise what it right for you.